The Ultimate Instagram Profile Optimization Guide
Do you struggle to convert Instagram viewers into followers and followers into customers?
This may be a sign that you need to optimize your business page in order to effectively attract new prospects to your business and communicate how your business can help them in their journey.
If you haven't done this, you are missing out on thousands of new followers (and dollars!)
The thing is, you’re a business owner, not a marketing expert. So what can you do?
You need to optimize your Instagram page.
A properly optimized Instagram business profile page should speak to your ideal customers and provide them a clear first impression of who you are and what you do.
This is why we created The Ultimate Instagram Profile Guide - to help you stand out on a crowded platform and build a thriving Instagram profile for your business.
Does this sound familiar?
👉🏼 Your new or current page lacks visual congruency and clear messaging?
👉🏼 You're not converting viewers into followers, and followers into customers?
❌ Your business offers an immense amount of value but it is not amounting to sales?
It comes down to the way you're presenting yourself on Instagram.
Putting effort into your content, and none into how your brand is presented on Instagram is literally leaving thousands of dollars per month on the table.
The truth is, we've been there before. When we rebranded from a Media Production Company to a Social Media and Content Marketing Agency, after not posting for 6 months, we encountered this exact problem. We were not getting any new followers and we were not generating leads.
Since optimizing our Instagram page, we have seen a significant increase in followers, DMS, and leads. And the best thing about it is... this can be your reality too!
The reason for this is this: You need to SPEAK TO and CONNECT WITH your audience.
Instagram is a crowded world with millions of businesses competing for attention. By optimizing your Instagram page for business, you will give your business the opportunity it needs to connect with your audience in a way that speaks to who they are and the problems they face.
This Instagram Profile Guide includes👇🏼
- Which Account Type & Category To Choose
- Make Your Profile Picture Pop & Choose a Username That Sticks
- How to Choose a Name & Craft a Winning Bio
- Choosing an Effective CTA & Link in Bio That Converts
- What Highlights & Pinned Posts To Include
- Content Checklist
- Engagement Checklist
- Branding Checklist
Building a thriving Instagram presence is all about providing transformational value to your clients, but before you can do that, you need to get communicate effectively.
An unbelievably simple way to do that, is by optimizing your profile and using the tools Instagram provides you alongside a handful of proven strategies that will increase your followers and attract new leads. These are the same strategies that we use for our Instagram page and for our done-for-you social media management clients.
Use the guide and follow along with this step-by-step video on how to set up and optimize your Instagram profile for your business in 2023.
If you are ready to transform your Instagram page into an effective tool that serves your business, click the "SUBSCRIBE" button above!